Readings in Consumer Behavior: Individuals, Groups and Organizations
Melanie WallendorfPublished1984
Pages456
Formatpaperback
PublisherJohn Wiley & Sons Inc
Synopsis
Wallendorf Readings In *consumer* Behavior - Indiv Id Groups & Organizations (paper Only) (Theories in marketing series) Paperback – 8 Aug 1979 by M WALLENDORF (Author)
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About Melanie Wallendorf
Biography coming soon.
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