“We'll continue to see more and more brands integrate social causes, charitable components and environmental issues as underlying themes to their campaigns and messaging. Humans connect with...”
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“We'll continue to see more and more brands integrate social causes, charitable components and environmental issues as underlying themes to their campaigns and messaging. Humans connect with...”
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“Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage.”
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“Confidence and empowerment are cousins in my opinion. Empowerment comes from within and typically it's stemmed and fostered by self-assurance. To feel empowered is to feel free and that's wh...”
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“I'm addicted to change and therefore I get bored easily. Results have always motivated me, which has led me to developing ways to measure things that historically have not been measurable.”
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“While strides are being made in the social-media space, the newspaper and news business should continue to embrace social media.”
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“We live in a social world now, and there's no denying the power that Twitter has yielded across all verticals. Sports is a perfect fit because fans are highly emotionally charged and things...”
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“Governments can no longer control 100 percent of the story. Time and geographical boundaries disappear. In places like China and all over the Middle East, social-media outlets are being used...”
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“There are many benefits to a sports entity breaking news directly to their recipients: the entity has full control over the message and how it is shared versus previously relying on a media...”
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“Shaquille and I kind of joke we were the Christopher Columbus of social media. We're kind of out on a boat by ourselves going through these uncharted waters. But it's become more understood,...”
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