Carolyn Aronson

“I was a stylist behind the chair for over 20 years. then a salon owner and migrated into hair product manufacturing. I've pretty much lived and breathed hair in many different phases in my l...”

“Not everyone gets the 'Sunday scaries' or dreads going to work every day, and you shouldn't, either. If you wake up most days with anxiety over what the day holds or find yourself checking o...”

“I started my company with virtually no funds behind it - no big marketing budgets - and that worked in our favor with Millennials, who put us on the map. They can spot a paid endorsement a m...”

“At It's a 10 Haircare, our products are for all hair types and create instant miracle results, exceeding industry norms and consumer expectations.”

“Hair is a beautiful form of self-expression.”

“The Miss America Organization's philanthropic arm is particularly appealing to me, as I have made it my mission to give back in ways that empower women and celebrate diversity.”

“Loving our hair and accepting others' is a simple but powerful way to encourage self-love and bring people together while celebrating our uniqueness.”

“Our massive sampling campaigns have been some of the largest in the professional hair care industry and were the foundation to building our distribution to 30,000-plus doors.”

“The best way to achieve a great style without a blow-dryer is, after washing your hair, take a towel and flip your head upside down, wrapping it up in a twisted towel for 15 minutes. Once yo...”

“The upfront spend to build trial, authentic reviews, web traffic, and passion for your product is far less expensive than paying tens of thousands of dollars for a one-time activation with a...”